Leading the way in international trade and distribution since 2009
ASNA INTERNATIONAL is a leading import and export company headquartered in Singapore since 2009. From the very beginning, our commitment to exceptional customer service has been the cornerstone of our success. In 2013, Asna International FZE was established in the United Arab Emirates as a General Trading Company to serve the Middle East market with an expanded portfolio of high-quality products and services.
We specialize in supplying branded consumer electronics, home appliances and advanced industrial measuring instruments used to monitor physical and environmental parameters. Our objective is to be the preferred supplier for industries across the Middle East by consistently delivering trusted, reliable and performance-driven solutions.
Through innovative, customer-focused strategies and strong market knowledge, ASNA INTERNATIONAL continues to build long-term partnerships and deliver solutions that meet global quality standards.
To become a leading Value-Added Supplier across the Middle East and North Africa, serving diverse industry sectors including Oil & Gas, Hospitality, Government, Law Enforcement, Defence and Telecommunications.
We aim to bring world-class, best-in-breed technologies to our clients—empowering them to maximize operational efficiency, accelerate business performance and achieve long-term scalability.
Our vision is to provide premium-quality, innovative and reliable products that exceed the expectations of our local and international customers, partners and distributors.
Our mission is to deliver exceptional customer service, reliable products and innovative solutions that consistently exceed the expectations of our customers and channel partners.
We are committed to offering value-driven services, maintaining strong business relationship and ensuring continuous improvement in everything we do.
Through strategic partnerships and a customer-first approach, we strive to be the most trusted provider of industrial solutions in the region.
The principles that guide everything we do
We conduct business with honesty, transparency, and ethical practices in all our dealings.
Our customers are at the heart of everything we do. We strive to exceed their expectations.
We deliver premium products and services that meet the highest standards of excellence.
We continuously seek new and better ways to serve our customers and improve our solutions.
